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Tag: Customer service

The CREAM Rises to the TOP – Part Six

February 9, 2018 Cornell Green Leave a comment

“The TOP” = Targeted Opportunity Planning CMV – Core Market Value. What does your target market value above all else?…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer relationship management, Customer service

The CREAM Rises to the TOP – Part Five

February 2, 2018 Cornell Green Leave a comment

Customer Monetization In most circles, “CRM” stands for “Customer Relationship Management”. As we pointed out in the first part of…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer relationship management, Customer service

The CREAM Rises to the TOP – Part Four

January 26, 2018 Cornell Green Leave a comment

Customer Acquisition Acquisition doesn’t follow Retention and Engagement just so we can spell the word “CREAM” (although you must admit…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer relationship management, Customer service

The CREAM Rises to the TOP – Part Three

January 19, 2018 Cornell Green Leave a comment

Customer Engagement Last week we discussed Customer Retention – next week, we’ll consider Customer Acquisition. This week, we’ll take a…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer relationship management, Customer service

The CREAM Rises to the TOP – Part One

January 5, 2018 Cornell Green Leave a comment

Customer vs Client If you’ve been in business for any length of time, you’ve probably come across the term “CRM”.…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer relationship management, Customer service

Top Five Tech Tools You’re Probably Using – but could use BETTER: part five

March 12, 2013 Cornell Green 1 Comment

Calendar/Task Management Microsoft Outlook I had a client a few years back – an office with about five people working…

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Posted in: Business and Finance Filed under: Business communication, Client Management, Contact Management, Customer service, Small Business, Task management, Time management

Top Ten Reasons Small Businesses Fail – part five

February 11, 2011 Cornell Green Leave a comment

Employees Many Small Businesses are “solopreneurs“, so this post won’t apply to them… now. Hopefully, many of these one-person enterprises…

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Posted in: Business and Finance Filed under: Customer service, employee management, Small Business

Top Ten Reasons Small Businesses Fail – part four

February 10, 2011 Cornell Green 2 Comments

Clients Every Small Business owner, operator or employee should be aware that it costs much more to acquire a new…

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Posted in: Business and Finance Filed under: Client Management, Customer Management, Customer service, Small Business

Top Ten Reasons Small Businesses Fail – part two

February 8, 2011 Cornell Green Leave a comment

Competition Are you the best at what you do? Among the best? Anywhere close to the best? Wherever you rank…

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Posted in: Business and Finance Filed under: Competition, Customer Management, Customer service, Small Business

Top Ten Reasons Small Businesses Fail – part one

February 7, 2011 Cornell Green Leave a comment

Procrastination You’re only as good as your word. Missing deadlines, arriving late for meetings, forgetting to follow up or follow…

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Posted in: Business and Finance Filed under: Customer service, deadlines, Marketing strategy, Small Business

Recent Posts

  • The CREAM Rises to the TOP – Part Six

  • The CREAM Rises to the TOP – Part Five

  • The CREAM Rises to the TOP – Part Four

  • The CREAM Rises to the TOP – Part Three

  • The CREAM Rises to the TOP – Part Two

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